Sunday, April 9, 2017

Project 24


Flowers flowers and flowers,
Who on earth love thee not.
Although your lifetime is short,
Your beauty always empowers.

Hello lovelings, how are you all there.
Did not realise it has been around 9 months ever since I am back to Jakarta. Drum rolls on the endless traffic life, halleluyah! But on this post I just want to take some time to recall on one of my teenage dreams (hah!). Yes, you got it right it’s about flowers.

Back in January 2015, I had this little mission called Project 21. Why is it called 21, simply because I hope to achieve it before I turned 21. The project is all about starting a mobile flower studio. Simply because I love flowers, I mean who on earth does not like it? At that time, florist in Jakarta was not as booming as per today. There was not rangkaian.com nor lovidovi.com, every time I want to buy a bouquet for my mom or grandmas, I struggle. May be because my typical ideal bouquet is The Grounds Florals by Silvia in Sydney, but the combination of whimsical and “inspired by the nature” quoting from Silvia. The struggle did not last long until I found the happening florist in town: Atelier Fleuri. It was love at the first sight every time I scroll through her Instagram feeds. Then after some time, it was Studio Jiro. I started screen shooting their feeds, basically mesmerise over their beautiful creations while I keep on asking myself: where can I get these flowers in Beijing?

I start baidu-ing flower market in Beijing, due to my limited Chinese skills, for the next few months I was left clueless. Tapi tetep gak berenti. While trying to find the flower market, I visited other market to find the flower wrap. Typical pasar hopping dari pasar pagi ke pasar baru, beli brown paper gulungan sampe beli kain goni. Long story short, days before my birthday on July. A friend of mine showed me list of random non-touristy places to visit in Beijing and there at that time, I found the location for the flower market.

No, my Project 21 was not established before I turn 21 but I am glad enough I keep my dream alive. Last year before I before I turned 22, altogether with my 3 other girls we established Fleurdelys in Beijing. The inspiration, energy, and the glory belongs to Him :’) We were able to kick off our first collection on April 2016 just before the graduation season. I tell you, it was not easy at all to start and actually manage everything. From finding the right supplier, designing the card, actually spending hours to create bouquets, and finally delivering it with care.

And yesterday two years after I started Project 21, I had the chance to actually join a flower arrangement workshop with Studio Jiro. Starting the day with roses, tulips, eucalyptus, and hydrangeas – what can be better? It simply reminds me of the dream I hold since 2015. I hope by this year, Fleurdelys can wake up from its hibernating zone and bloom again in Jakarta. I personally never take running a flower studio for its financial gain (tho its a huge) but the joy it brings to the receiver is just priceless. Which is why Fleurdelys tagline is “bringing you the moment to pause and ponder” and flower has the power to do this. I realise how florist in Jakarta is just berjamur dimana-mana right now but I also believe in the uniqueness of each florist. To always stay curious, terus mau belajar, and spend more time playing with flowers – that's my homework for the upcoming months. Thank you Studio Jiro for always inspiring, here is to my upcoming project 24. By His grace.